KINDER SURPRISE first launched in Australia in 1993.

KINDER SURPRISE was created in Europe in 1973 by Mr Michele Ferrero who wanted to give parents and children the pleasure of spending quality time together and discovering the magic world of the KINDER SURPRISE toys. Kinder Surprise provided the reassurance to families of a good quality chocolate which was unique in its appearance and for its contents. KINDER SURPRISE is an experience of constant discovery and amazement which has charmed the world for nearly 40 years.

All around the world, 1.5 billion KINDER SURPRISE eggs are sold and enjoyed each year by children of all cultures in all the continents of the earth. Everyday 4 million KINDER SURPRISE Eggs are sold around the world.

Since the launch on the European market in 1973, more than 3,000 different surprises have been created… and more than 25 billion KINDER SURPRISE eggs have given happiness to parents and children alike.

Kinder has also developed a delicious range of chocolate treats. See more details on our Brands section.